Privacy Policy
Last updated: February 27, 2026
This Privacy Policy describes how Right Choice Outdoor Products, LLC (“Right Choice,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit our website, contact us, use our services, or make a purchase (collectively, the “Services”).
For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, service customer, parts customer, or another individual whose information we collect.
Please read this Privacy Policy carefully. By using or accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please do not use or access the Services.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. We will post the revised Privacy Policy, update the “Last updated” date, and take any additional steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect personal information from a variety of sources. The information we collect depends on how you interact with us (online, in-store, by phone/text/email, service department, etc.).
In addition to the specific uses below, we may use the information we collect to:
- communicate with you,
- provide, maintain, and improve the Services,
- comply with legal obligations,
- enforce applicable terms and policies, and
- protect the safety, rights, and property of Right Choice, our customers, and others.
What Personal Information We Collect
When we use the term “personal information,” we mean information that identifies, relates to, describes, or can reasonably be associated with you.
Information We Collect Directly from You
You may provide personal information when you: make a purchase, request service, request parts, finance a product, create an account, subscribe to updates, enter a promotion, or contact us. This may include:
- Contact details: name, mailing address, email address, phone number
- Transaction details: items purchased, purchase amount, payment confirmation, receipts
- Service-related details: equipment make/model/serial number, service history, warranty information, notes you share with our team
- Account details (if applicable): username, password, security questions
- Financing/credit application info (if applicable): information needed to process a financing request (often collected by finance providers)
- Customer support info: details you include in messages, emails, chats, calls, or forms
You can choose not to provide certain information, but doing so may limit our ability to provide the Services (e.g., processing an order, scheduling service, or responding to a request).
Information We Collect Automatically (Usage Data)
When you use our website or online services, we may automatically collect certain information about your device and how you interact with our site (“Usage Data”). This may include:
- IP address, device identifiers, browser type, operating system
- pages viewed, links clicked, time spent, referring URLs
- approximate location based on IP address
- website performance and diagnostic data
We typically collect Usage Data using cookies, pixels, and similar technologies (see Cookies and Tracking Technologies below).
Information We Obtain from Third Parties
We may receive personal information from third parties that help us operate our business and provide Services, such as:
- Website/e-commerce providers (example: Shopify or similar platforms, if you use them)
- Payment processors that handle card/bank payments
- Shipping/fulfillment providers (if applicable)
- Analytics and advertising providers (e.g., tools that measure traffic or ad performance)
- Manufacturer and warranty partners (to process registrations and warranty claims)
- Finance providers (if you apply for financing through us or through a partner)
Any information we obtain from third parties is handled in accordance with this Privacy Policy.
How We Use Your Personal Information
We use personal information for the following purposes:
1) Providing Products and Services
- Process orders and payments
- Provide parts, service, repairs, and warranty support
- Communicate about purchases, service updates, returns/exchanges, and account activity
- Provide customer support and respond to requests
2) Marketing and Promotions
- Send newsletters, promotions, and dealership updates (email, text, or mail, where permitted)
- Run sweepstakes, promotions, or events (and communicate with entrants)
- Customize content and offers that may interest you
You can opt out of marketing communications at any time (see Managing Communication Preferences below).
3) Security and Fraud Prevention
- Detect, prevent, investigate, and respond to suspected fraud or misuse
- Protect our customers, employees, and systems
- Maintain account security (if you have an account)
4) Service Improvement and Analytics
- Understand how customers use our website and services
- Improve customer experience, inventory planning, and service operations
- Troubleshoot and maintain site performance
Cookies and Tracking Technologies
Like many websites, we use cookies and similar technologies to operate our site, remember preferences, understand site usage, and improve performance. We may also allow third-party partners to use these tools for analytics or advertising purposes.
Most browsers accept cookies by default, but you can usually choose to remove or reject cookies through your browser settings. If you disable cookies, some features of the Services may not function properly.
Some browsers offer “Do Not Track” signals. Our site may not respond to all such signals.
How We Disclose Personal Information
We may disclose personal information in the following circumstances:
- Service providers that perform services for us (payment processing, IT support, analytics, customer support, shipping/fulfillment, marketing tools)
- Manufacturer/warranty partners when needed to register products or process warranty claims
- Business and marketing partners to provide services or promote products (subject to their privacy practices)
- Legal and safety reasons: to comply with law, respond to lawful requests, enforce policies, or protect rights and safety
- Business transactions: in connection with a merger, acquisition, financing, restructuring, or sale of assets
We do not disclose “sensitive personal information” to infer characteristics about you.
Third-Party Websites and Links
Our Services may link to third-party websites or platforms. We are not responsible for the privacy or security practices of third parties. Please review their privacy policies before providing information to them.
Children’s Privacy
Our Services are not intended for children, and we do not knowingly collect personal information from children. If you believe a child has provided us personal information, please contact us to request deletion.
Data Security and Retention
No security system is perfect, and we cannot guarantee absolute security. We use reasonable administrative, technical, and physical safeguards designed to protect personal information.
We retain personal information as long as necessary to provide the Services, comply with legal obligations, resolve disputes, enforce agreements, and maintain business records.
Your Rights and Choices
Depending on where you live, you may have rights regarding your personal information, including:
- Access / Know what we collect and how we use it
- Delete certain personal information
- Correct inaccurate personal information
- Portability (receive a copy of certain information)
- Opt out of certain marketing communications
Managing Communication Preferences
- Email marketing: you can unsubscribe using the link in our emails
- Text messages (if applicable): follow the opt-out instructions in the message (e.g., replying “STOP”) Even if you opt out of marketing, we may still send non-promotional messages (e.g., order updates, service status, warranty communications).
How to Exercise Your Rights
Contact us using the information in the Contact section below. We may need to verify your identity before fulfilling certain requests, and we will respond as required by applicable law.
International Users
If you access our Services from outside the United States, your information may be processed and stored in the United States or other locations where our service providers operate.
Contact Us
If you have questions about this Privacy Policy or would like to make a request regarding your personal information, contact us:
Right Choice Outdoor Products, LLC
1521 E Main St, Siloam Springs, AR 72761
Phone: (661) 886-1480
Email: info@rightchoiceoutdoor.com